In PTCL, we take Quality to be conformance to “requirements” not “goodness”. The performance
standard must be “zero defects” not “that’s close enough”. “Total Quality Management” is a way
of managing an organization to ensure the satisfaction at every stage of the needs and
expectations of both internal and external customers / clients - that’s shareholders, consumers of
its goods and services, employees and the community in which it operates - by means of every job,
every process being carried out right, first time and every time.